Link to video Elizabeth mentioned: https://youtu.be/5H_neLH7kKY
Link Alfaparf Milanno Education https://mailchi.mp/alfaparf.com/digitaleducation?utm_medium=&utm_source=&utm_campaign=sign+up+for+apm%27s+free+virtual+education
Link Cassie IG https://www.instagram.com/cassiskovic/
Learn about Texture Vr Race https://www.kolourkulture.com/texturevsrace
This week we have Cassie on Hair Love Radio! Cassie is a hairstylist, coloring specialist, national artistic director for Alfaparf and educator!
Today we are talking all about inclusively in salons- asking better questions, and including everyone! This summer there has been a massive Black Lives Matter movement, and as hairstylists, we have an opportunity to make an impact in those lives that sit down in our chair.
4:00 How to Make a Difference
Cassie has set out to make a difference in those people’s lives that you come in contact with. She has had to take a step back and evaluate where she is at in her career. She has been thinking a lot of Mastery vs Speciality. As a stylist, you should be able to use any technique on any type of canvas.
If you’re calling yourself a master in blonding, that should mean that you can work on ANY canvas. It should not matter the color or texture of the hair.
As a stylist, those that sit in your chair can be based on a few different variables. Where you live, your education, what you’re comfortable with, and right now, hairstylists are being pushed to get more education so that you can be comfortable with diversifying your clientele. This can be extremely challenging. Any type of human should feel comfortable walking into your salon.
One of the important things to remember, is that you might never know what it feels like to walk into a salon and feel uncomfortable, and it’s important to take a step back and recognize that just because you don’t know what it’s like, you can still do what you can to change from here.
Hairstylists have a freaking super power! We have the ability to touch lives and make them look beautiful on the outside and feel beautiful in the inside.
If you don’t know anyone, then take classes and learn and then post that you’re looking for models!
If you’re wanting to represent a brand, it’s very important that you’re able to speak to all types of hair. Alfaparf’s product are designed to work better on textured hair. Make sure that when you’re wanting to partner with a brand, make sure they align with your core values and standards.
All of this starts with our lack of education. You can reach out and search for those education sources that can help teach you so that you can offer your services to any type of canvas.
Sending you love and strength.
We Hair Love You!